A dog lying in the meadow with a can of Pure Nature in front of him

Quality

Two Pure Nature tins that lies in the ground around these pieces of meat

Simply well supplied

Pure Nature stands for healthy animal nutrition without unnecessary additives. We have high-quality menus that do not require the addition of any extra nutrients or supplementary feed. Our food provides your dogs with the best possible care - uncomplicated and high quality.

An illustration showing a stalk of wheat crossed out and 0% to indicate that there is no grain in the feed.

Production without cereals & Added sugar

To ensure that Pure Nature is well tolerated by all dogs and that your pets are well fed, but the food does not make them fat, all our complete food menus are produced without cereals and added sugar. In this way, we guarantee a healthy, vital life even for the biggest couch potatoes among your pets.

A Pure Nature tin that stands on a wooden board in the forest and is placed around the pieces of meat

High meat content

Cats love meat and it is also a valuable source of protein for the animals. That's why we rely on an extra high meat content in our Pure Nature recipes. This keeps your pets fit and healthy - and makes our food particularly tasty.

An image on which our seals are listed: Recyclable, Climate Partner, 10% Premium Quality, VETMED approved and PETA

Carefree access

We ensure compliance with high quality standards at selected, certified production sites so that you can enjoy our products without hesitation. Whether you are a new pet owner or a true dog professional: With us, you don't have to worry about a thing.